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Meet SOSA. The AI for tourist medical emergencies.

When a tourist gets hurt or sick abroad, the response is ad-hoc, slow, and expensive. SOSA is the AI that coordinates travelers, clinics, hotels, and insurers in real time — turning a chaotic necessity into structured infrastructure.

The Problem

A tourist breaks their leg in Bali. Then what?

The hotel calls a taxi. The taxi goes to the nearest clinic, which can't handle fractures. The clinic calls a hospital. The hospital wants payment upfront. The tourist's insurance requires a guarantee letter — but it's 2am in the insurer's timezone. The hospital won't treat without payment confirmation. Hours pass.

This happens thousands of times a day across Southeast Asia, Latin America, and every region where tourism outpaces healthcare infrastructure. There is no system connecting these parties. Every emergency is coordinated ad hoc — via WhatsApp, phone calls, and personal contacts.

SOSA replaces this legacy with AI infrastructure.

The Opportunity

Multiple markets, no infrastructure

Tourist SOS does not fit one market. We sit at the intersection of several that touch every tourist medical emergency — cross-border claims, medical billing, provider coordination, insurance verification, and emergency response. Today they operate in fragments. SOSA is what consolidates them.

300M+

International tourist arrivals in our target developing markets per year

$1.5B+

Tourist medical claims paid annually in target markets — and growing as insured travelers shift to emerging destinations

~70%

Healthcare providers in target markets with no direct connection to global insurance, TPA, or payment systems

4-8hrs

Average time to coordinate emergency care abroad

This is not medical tourism. It is “oh shoot — I got hurt on my trip and I need help.” That moment is the intersection of claims, billing, provider coordination, and emergency response — markets that today operate in fragments. Roughly half of travel insurance claims still get denied or delayed, primarily because the provider has no real-time way to talk to the payer. SOSA is the AI that consolidates this, retiring a legacy international response model that has barely changed in decades, especially across developing countries.

The Platform

One AI. Four surfaces.

SOSA is the AI that runs every case. Travelers, providers, hotels, and our internal operators all talk to the same brain — and every case strengthens the next one. The four products are the doorways. SOSA is what waits behind each of them.

The AI Layer

SOSA

Live across all surfaces

SOSA is not a feature. It is the company. The four products are how SOSA shows up to the four parties involved in any tourist emergency — the traveler, the provider, the hospitality operator, and our internal ops team.

Multilingual intake

Symptoms, location, insurance, and language captured in seconds — across 30+ languages.

Provider matching

Capability-scored routing to the nearest vetted clinic or hospital. Not the nearest taxi.

Insurance coordination

Real-time verification and guarantee-of-payment workflows. Insurers integrate via API.

Compounding intelligence

Every case improves the next one. Provider quality, language nuance, insurance edge cases — all fed back.

The Four Surfaces

Live

SOS Travel

Traveler-facing app. Press SOS, talk to SOSA, get connected to vetted local providers in minutes.

Beta

SOS Pro

Provider portal for clinics and hospitals. SOSA pre-triages every incoming case, then hands it off structured.

Beta

SOS Safe

Hotel and tour operator console. SOSA manages guest incidents and routes to the right local responder.

Internal

Command Center

Internal operations platform. Where our team and partner integrators see every case across the network in real time.

How It Works

From emergency to resolution

01

Traveler presses SOS

SOSA AI collects symptoms, location, insurance info, and language. Creates a structured case in seconds.

02

Provider matched and notified

The system identifies the nearest vetted provider with the right capabilities. The clinic sees the case immediately in SOS Pro.

03

Insurance verified in real time

Tourist SOS contacts the insurer, obtains the guarantee letter, and confirms coverage — before the patient arrives.

04

Care coordinated

SOS Command tracks the case from intake to discharge. Transport, admission, treatment, and payment are all visible in one place.

05

Everyone gets paid

The provider gets a guaranteed payment path. The insurer gets structured claims data. The traveler gets care without negotiating from a hospital bed.

Business Model

Four revenue streams, one platform

Free for travelers. Revenue from the providers, hotels, and insurers who need the coordination.

Travelers

Free

Emergency app is free. Premium tiers for pre-trip medical profiles and priority response.

Providers

SaaS + per-case

Monthly platform fee for clinics/hospitals. Per-case coordination fee for emergency intake.

Hotels & Tour Operators

SaaS

Guest incident management. Liability reduction. Emergency protocol integration via SOS Safe.

Insurers

Per-verification

Real-time insurance verification and claims coordination. Reduces fraud and processing time.

Competitive Advantage

Why this is hard to replicate

Anyone can clone software in 2026. The moat is not the code — it is what AI lets a small team do, the relationships AI cannot fake, and the compound that runs the longer we operate.

AI made the multi-front startup possible

Pre-LLM, a small team chasing four customer types at once was reckless — you would ship four mediocre products. SOSA changes the math: one AI, four surfaces, one team. By the time a competitor picks one of the four to clone, we are three deep into network effects across all four. Cloning the code is the easy part; closing the gap is not.

SOSA is the consolidation, not the chatbot

Anyone can build conversational AI. Our defensibility is what SOSA consolidates — claims, billing, provider routing, insurance verification, and dispatch — across four customer surfaces, all feeding the same loop. The AI is the tool. The consolidation is the company.

15+ years of operational expertise

The founder spent 15+ years in hospitality, healthcare logistics, and on-the-ground emergency response across Southeast Asia. Existing clients and provider relationships predate the company. The network started with people we already worked with — not BD slides.

Patented coordination architecture

Cross-border emergency medical logistics, provider routing, and real-time insurance verification — patented and defensible. The code can be cloned. The patents cannot.

Four-sided network effects

More providers make SOSA better for travelers. More travelers make it essential for providers. Hotels feed cleaner data to insurers. Insurer integration brings more providers in. Every side strengthens every other — and we are the only platform sitting in all four positions at once.

Ground-level provider relationships

Built from actual emergency logistics work in Southeast Asia. Provider contracts and operational trust are not things competitors can shortcut, no matter how fast they ship features.

Traction

Built, not pitched

1

15+ years of founder operational expertise in international medical evacuation across developing tourist markets — we are encoding workflows we already ran, not hypotheses we are guessing at

2

Existing client relationships across regional hospitality and provider networks — these predate the company, built over years rather than pitched

3

Live operations with an active and expanding provider network across Southeast Asia, with planned extension into Latin America

4

Real-time system tailoring — four product surfaces on one shared database means every case we coordinate shapes the next one

5

Patented coordination architecture for cross-border emergency logistics

Expansion Strategy

Built for developing tourist economies — where the gap is sharpest

We started in Laos — a country with millions of tourists per year and almost no emergency coordination infrastructure. It forced us to build everything from scratch: provider relationships, insurance workflows, transport logistics. The hardest market makes the strongest playbook.

That playbook extends across Southeast Asia — Thailand, Indonesia, Vietnam, Cambodia, the Philippines, Malaysia — where tourism volume is massive but emergency healthcare coordination is still ad hoc.

The map expands wherever developing-world tourism outpaces healthcare infrastructure: Mexico, Central America, South America, India, the Maldives, Sri Lanka. These are the destinations where the structural gap is sharpest and the cost of inaction is highest.

We are not chasing London, Paris, New York, or San Francisco. Mature healthcare markets do not have this gap. We are building infrastructure for the destinations that need it.

Let's talk

If you invest in healthcare infrastructure, travel technology, or platforms with network effects — we should connect. We're building something that doesn't exist yet.